Who owns gloverall

As a result, Gloverall has grown and is globally recognized as synonymous with the duffle coat. After more than 65 years, the philosophy of the brand has been passed down. In particular, the Monty line of products has gained a following as the top-selling item representing the brand. In expanding into the Japanese market, the brand targets men and women in their 20s to 40s. The color variations of the Monty line will be increased and lightweight materials will be introduced.

In addition, Eliza Duffle, a new, slimmer line of coats evolved from the Monty line, will also be launched. In the future, the promotion of these brands will be expanded through department stores, specialty stores, multi-brand shops and other outlets. The dissemination of information about the brands on SNS and other media will be strengthened. With these efforts, we will strive to enhance the visibility of the brand and aim to achieve sales of million yen in the first fiscal year and 2 billion yen three years later on a retail price basis.

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